According to preliminary statistics, in the 2017-2018 picking season, the coffee planting area of Pu'er City reached 795,000 mu, the harvesting area reached 627,100 mu, the output was 60,000 tons, the comprehensive output value was 2.4 billion yuan, the industrial output value was 980 million yuan, and the tertiary industry output value was 530 million yuan. The coffee industry has become a key backbone industry for farmers in Pu'er City to earn more money, increase industrial profits, enhance fiscal revenue, and get foreign exchange through exports.